Impulse tier · Prompt pack
One-page capability statement. Federal-reader ready.
Paste your company profile and a target agency context. Get a 350–500-word capability statement structured by per-line word ceilings — tagline ≤10 words, competency bullets ≤15 words each, differentiator bullets ≤20 words each. Copy it into Word and deliver. $39 one-time, lifetime updates.
Manual capability statement build (Word, copy-paste, no discipline)
no word-ceiling enforcementprose creeps beyond one pagevaries by who drafted it last2–4 hours
Generic ChatGPT capability statement help
no per-line word ceilingsmarketing puffery in competency bulletsno SBA/PTAC structurefree, but output doesn't hold federal-reader shape
Capture.kit Capability Statement Pack
tagline ≤10 words enforced by promptcompetency bullets ≤15 words eachdifferentiator bullets ≤20 words each350–500-word total — one-page discipline at 10-point fontno fabricated past performance — blank field writes 'forthcoming'$39 one-time
What it is
A prompt pack — a zip with a master prompt, a fillable input template, sample input, sample output, ethics file, and a short README. You paste two things into a Claude.ai chat: the master prompt and your filled INPUT-TEMPLATE.md, which covers your company snapshot, core competencies, differentiators, past performance, NAICS/PSC codes, UEI, CAGE, socioeconomic certifications, contract vehicles, and contact block. You get back a one-page capability statement in plain markdown, structured for federal-reader scanning.
The per-line word ceilings are the load-bearing differentiator. The prompt enforces tagline ≤10 words, competency bullets ≤15 words each, and differentiator bullets ≤20 words each. Total body word count is 350–500 — the ceiling that fits a one-pager at typical 10-point font with reasonable margins. Output is structured copy; you take it into Word, InDesign, or Canva for layout.
How it works
Fill INPUT-TEMPLATE.md with your company profile and target agency context
Open INPUT-TEMPLATE.md and fill each bracketed field: company snapshot (name, address, founding year, employees, ownership), core competencies (3–5 bullets), differentiators (2–4 bullets), past performance (1–5 contracts or leave blank), NAICS/PSC codes, UEI, CAGE, socioeconomic certifications, contract vehicles, and contact block. Public data only — see ETHICS.md.
Open PROMPT.md and paste both into Claude.ai
Copy the master prompt from PROMPT.md. Open a fresh Claude.ai chat (Sonnet 4.5+ or Opus 4.6+). Paste the prompt first, then paste your filled INPUT-TEMPLATE.md immediately after. Send.
Receive your draft capability statement
Output: a structured one-page capability statement in plain markdown — company header, snapshot, core competencies (3–5 bullets), differentiators (2–4 bullets), past performance table, codes and certifications block, contract vehicles, and contact. If you left past performance blank, the prompt writes 'Past performance: forthcoming' and continues.
Check the per-line word ceilings
The prompt enforces the ceilings — tagline ≤10 words, competency bullets ≤15 words each, differentiator bullets ≤20 words each — but you verify before delivery. Read each line against the ceiling. If a bullet crept over, trim it in the draft or ask Claude to tighten that line. This step takes under 5 minutes.
Final-pass copy into Word for layout
Take the plain-markdown output into Word, InDesign, or Canva. The pack produces structured copy, not the visual one-pager design — layout is yours. SAMPLE-OUTPUT.md shows the exact markdown shape the prompt produces so you know what to expect before you open the design tool.
What you get
PROMPT.mdThe master prompt. Includes the role definition, input structure, output sections in order, per-line word ceiling guardrails (tagline ≤10, competency bullets ≤15, differentiator bullets ≤20), total word count ceiling (350–500), and the banned-phrase list.
INPUT-TEMPLATE.mdFillable input shape — 8 sections: company snapshot, core competencies, differentiators, past performance, codes (NAICS/PSC + UEI/CAGE), socioeconomic certifications, contract vehicles, contact block. Fill in bracketed fields with your public business facts.
SAMPLE-INPUT.mdA realistic worked example — Acme Federal Cybersecurity Inc., an 8(a) WOSB with 3 past-performance contracts across DoD, HHS, and DLA. Use it to verify your output matches the expected shape before relying on the pack.
SAMPLE-OUTPUT.mdThe one-page capability statement produced from the sample input. Reference for what correct output looks like — section order, bullet density, word counts, past-performance table shape, codes-and-certifications block formatting.
Also included
- README.md — pack overview, note on INPUT-TEMPLATE.md filename, and 4-step usage flow
- ETHICS.md — public-data-only boundary, what the pack will not fabricate, NOT FedRAMP authorized notice
- CHANGELOG.md — versioned for the lifetime-updates promise
- loom-script.md — recording outline for the walkthrough video
See it on a real company profile
Loom: 1:XX
Open zip, fill INPUT-TEMPLATE.md, paste prompt + input into Claude.ai, get a one-page capability statement. Recorded against the sample input from SAMPLE-INPUT.md.
1:XXOpen zip, fill INPUT-TEMPLATE.md, paste prompt + input into Claude.ai, get a one-page capability statement. Recorded against the sample input from SAMPLE-INPUT.md.
Want to see the output before buying? Read the sample capability statement — same input as the Loom, full output, no email gate.
Pricing
If the pack doesn't produce a usable one-page capability statement on the first run, refund it inside 14 days. The bar is honest, not exhaustive — if you filled the input template, ran it once, and decided it wasn't for you, that's also a refund.
How we handle your data
Per-line word ceilings enforced by the prompt
The PROMPT.md guardrails state verbatim: tagline ≤10 words; competency bullets ≤15 words each; differentiator bullets ≤20 words each. Total output is 350–500 words — the ceiling for a one-pager at 10-point font with reasonable margins. You verify; the prompt enforces.
AUP-aware — no fabricated past performance
The prompt will not invent a contract, agency, NAICS code, value, or period of performance. If you leave past performance blank, the output writes 'Past performance: forthcoming.' Only what you document in INPUT-TEMPLATE.md appears in the output.
Federal-reader-aware structure
Output follows the SBA/PTAC one-pager convention: header, company snapshot, core competencies, differentiators, past performance, codes and certifications, contract vehicles, contact. No marketing puffery. The prompt carries a banned-phrase list — hype terms and vendor-speak are excluded by the guardrails, not by the buyer's editing pass.
Verify before delivery — you read every claim
The structured output is a first draft, not a final artifact. Read every bullet against your actual certifications, codes, and vehicles before sending to an agency. The pack builds the structure; you verify the facts.
Who buys this
A small federal contractor — a sole proprietor, a BD consultant, or a principal at a shop under 50 employees — who needs to refresh a capability statement for a specific agency target. The existing capability statement is either out of date, over one page, or written in prose that won't survive a federal reader's 30-second scan [VERIFY]. At $39, this is a personal-card decision that saves 2–4 hours of manual rebuild.
Who shouldn't buy this
- Anyone needing a multi-page Statement of Qualifications. SOQs are a different document shape — longer, narrative-heavy, often agency-specific in ways that exceed a one-pager. The pack produces a one-page capability statement, not a multi-page SOQ.
- Anyone wanting marketing-heavy company brochure copy. The prompt enforces federal-reader discipline — no florid brand language, no lengthy mission statements, no puffery. If you want a company brochure, this is the wrong tool.
- Anyone whose past performance can't be documented. The pack will not fabricate references, contract values, or agencies. If your past performance field is blank, the output says so plainly. A blank past-performance section on a capability statement is better than a fabricated one.
- Anyone who needs the visual one-pager design. The pack produces structured markdown copy. You open Word, InDesign, or Canva and build the layout.
Frequently asked
What's the difference between a capability statement and a Statement of Qualifications?
A capability statement is a one-page (8.5"×11") document — company snapshot, competencies, differentiators, past performance, codes, vehicles, contact. It's the standard document a federal small-business specialist or contracting officer expects when you knock on their door or respond to a Sources Sought. An SOQ (Statement of Qualifications) is a multi-page document — typically 5–20 pages — used for IDIQ task order competitions, A-E selections, or other situations where the agency wants a longer narrative capability. This pack produces capability statements. SOQs are a different scope and format.
Can it produce a two-pager instead of a one-pager?
No — the prompt enforces a 350–500-word ceiling specifically because that's what fits on one 8.5"×11" page at 10-point font with reasonable margins. Anything longer will not fit on one page at those dimensions. The one-page constraint is the point — federal readers scan capability statements; they don't read them. If your situation genuinely requires a two-pager, you are likely in SOQ territory rather than capability statement territory.
What if my company has fewer than 3 past-performance references?
List what you have — 1 or 2 contracts is fine. If you have none, leave the past-performance section blank and the prompt will write 'Past performance: forthcoming.' That is the correct output for a new entrant or a company whose past performance is not yet documented. Do not fill in placeholder or estimated past performance.
Can I target multiple agencies in one capability statement?
No — one agency context per run. The INPUT-TEMPLATE.md and prompt are structured around a single target agency because a capability statement tuned for HHS reads differently from one tuned for DoD or GSA. If you need to target 3 agencies, run the pack 3 times with 3 different inputs. Each run takes under 10 minutes once the template is filled.
What exactly are the per-line word ceilings and where do they come from?
From PROMPT.md directly: tagline ≤10 words; competency bullets ≤15 words each; differentiator bullets ≤20 words each. Total output is 350–500 words. These ceilings come from the SBA/PTAC one-pager convention — a federal small-business specialist scanning your capability statement will not read a 30-word competency bullet. The prompt enforces these guardrails; you verify before delivery.
What's the refund policy?
14-day no-questions refund. Fill the input template, run it once on your real company data, decide. If the output doesn't hold the one-pager shape or the per-line word ceilings aren't enforced, refund it. If you decided it wasn't for you, that's also a refund.
What does 'lifetime updates' mean?
If the prompt needs revision — for example, if Claude's output behavior changes in a way that breaks the word-ceiling enforcement, or if SBA/PTAC convention shifts — the pack ships an update inside CHANGELOG.md and your license gives you fresh download tokens for the updated zip. The price you pay today is the price for the lifetime of the pack.
What counts as a 'verified' past-performance claim?
A past-performance entry you can point to: a contract number, an agency, a period of performance, and a dollar range you can document from your accounting records or a public award notice. The pack asks for this in INPUT-TEMPLATE.md. If you can't document it, don't list it. A blank past-performance section is better than an inaccurate one.
Bundle
Solo Operator Kit
$149
1 seat
What's in it
- SAM.gov Daily Triage Pack
- Capability Statement Pack (this product)
- LinkedIn Networking Email Pack
- Pursuit Decision Matrix (Bid/No-Bid)
- FAR Clause Lookup Skill
- *+ bonus: Capability Match Score Lite*
Standalone total is $255. The kit is $149 — save $106. If you bid 5+ federal opportunities a year and refresh a capability statement each quarter, the kit pays for itself in the first month.
Ready to cut a 2–4 hour capability statement build to under 30 minutes [VERIFY]?
14-day refund. Lifetime updates. Single-buyer license.